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You reach people searching. We reach people who aren't.

Lead generation for PPC agencies.

Our 10-Week Pipeline Sprint shows you if cold email works for your PPC agency.

Cold email to companies who aren't searching yet. B2B outreach that complements your inbound. New pipeline, new channel.

See how it works

Clients expect fast results. Churn is high.

PPC clients want immediate impact. When ROAS dips, they look elsewhere. High churn means you need a constant stream of new clients just to stay flat. Running your own ads and waiting for referrals isn't enough.

Your expertise deserves prospects who aren't already comparing agencies.

Before and after PPC agency lead generation

Before

  • —High churn forces constant client replacement
  • —Competing on price in crowded comparison conversations
  • —Reactive pipeline depends on who finds you
  • —Own ads compete with every other agency bidding the same keywords
  • —Referrals come when they come, unpredictable timing

After

  • +Proactive outreach reaches prospects before they start searching
  • +Conversations happen without price comparison pressure
  • +Steady flow of new opportunities every month
  • +Pipeline visibility lets you plan around churn
  • +Lead generation for PPC agencies runs alongside your paid campaigns

Find out what works, in 10 weeks.

The 10-Week Pipeline Sprint tests cold outreach for your business the right way.

We contact 12,000 prospects across 3 different audiences (ICPs). Test different messages and different offers. Real volume, enough to measure what works and what doesn't.

At the end, you'll know:

Which audience responds

The message that gets replies

The offer that works

No retainer. No lock-in. Just 10 weeks to see if outbound works for your business.

Then you decide: scale up or walk away.

How the 10-Week Pipeline Sprint works

01

Weeks 1 & 2: Setup

We map your target audiences (ICPs), calculate the market size for each, and build your outbound infrastructure: domains, mailboxes, and targeting. We warm everything up so emails land in inboxes, not spam. We also purchase and validate the lead data.

02

Weeks 3-10: Campaigns go live

We send to 3 different audiences (ICPs) over 8 weeks. 4,000 prospects per ICP, 12,000 total. Different messaging, different offers. You get real-time access to every reply through a dedicated inbox we set up for you. We monitor deliverability, check mailbox health, and keep everything running smoothly while the data comes in.

03

Weekly calls

We review results together throughout. You see exactly what's working, what's not, and why.

At the end of the Sprint

What you'll walk away with:

We will have tested 3 different ICPs with multiple offers and messaging. You'll know your winning audience, message, and offer. Or you'll know outbound doesn't work for your business. Either way, you have clarity.

What happens next?

You decide. Walk away with what you've learned, or move to a monthly retainer and keep the pipeline growing.

$4,100

That's it.

No hidden fees. No retainer.
No long-term commitment.

What you get:

12,000 prospects contacted

Real volume across your target markets

3 ICPs tested

Different audiences, messages, and offers

Weekly strategy calls

Review results and adjust as we go

Real answers in 10 weeks

Know what works, or know it doesn't

If it works, you can choose to keep going and scale the campaign. If it doesn't, you walk away knowing, not guessing.

Book a call

What PPC agencies ask before starting

"How do you reach companies not actively searching for PPC help?"

That's the point. Cold email targets companies showing growth signals, hiring patterns, or funding news that suggest they need paid media help. You reach them before they type 'PPC agency' into Google. Less competition, better conversations.

"We run our own ads for lead generation."

Good. Keep running them. But your ads compete with every other agency bidding the same keywords. Cold email reaches prospects who aren't in that auction. Different channel, different audience, additional pipeline.

"How do you handle 'we already run Google Ads' objections?"

We don't target companies happy with their current setup. We look for signals of poor performance, agency churn, or growth that's outpaced their current approach. The prospects we reach are open to a better option.

Frequently Asked Questions

Yes. PPC agencies sell high-value retainers to businesses that need paid media expertise. Cold email works because you're reaching decision makers before they start comparing agencies. The Sprint tests whether it works for your specific services.
We look for signals: companies running ads poorly, businesses that recently raised funding, fast-growing companies outpacing their current marketing, and businesses in competitive industries where paid media drives growth.
Your ads reach people actively searching. Cold email reaches people who aren't searching yet. Different intent, different audience. You're not competing in the same auction as every other PPC agency.
We focus on business outcomes, not tactics. The email identifies companies with growth goals and opens a conversation about how paid media can help. Technical details come later in the sales process.
At full volume (5,000 leads contacted per month), expect 15 to 25 positive replies monthly. These are marketing leaders and business owners expressing genuine interest in discussing their paid media needs.
Campaigns go live in Week 3 of the Sprint. Most clients see their first positive replies within 7 to 14 days of sending.
Absolutely. If you specialise in ecommerce, SaaS, local services, or any other sector, we build lists targeting that industry specifically. Niche expertise converts better.
We target companies showing signs of agency dissatisfaction: declining ad performance, recent agency changes, or growth that's outpaced their current setup. Happy clients don't switch, unhappy ones do.
The Sprint is $4,100 for 10 weeks. Ongoing retainers start at $4,000 per month for 5,000 leads contacted. No setup fee when continuing from the Sprint.
Both. The Sprint works for solo practitioners and larger agencies. If you manage paid media for clients and need predictable pipeline, we can help.

Reach prospects not actively searching.

Your paid media expertise deserves a channel that isn't crowded with competitors.

Book a call